We use imagination and design to move companies beyond awareness of structural racism toward specific actions that contribute to social justice in alignment with their goals.
We combine a decade of anti-racism experience with a decade of design thinking experience. Culture-Driven Design adds identity and equity to the equation to result in innovative and equitable solutions that dismantle oppression and prevent appropriation.
Nowadays a 3 Stacks sighting is like an album drop. They are rare but significant. If you are not familiar with Andre 3000 he is one of the greatest rappers to ever live, he is one half of the mighty Outkast, and he is an example of the importance of wandering.
Lonnie Johnson is the creator of the Super Soaker and the biggest innovator of the water gun since its invention. This story is not about how Lonnie Johnson was a black man who worked at NASA as an aerospace engineer in the 70s or was an amazing entrepreneur that delivered an amazing product that shaped the childhood of kids around the world.
When you think of the terms prototype and test, you make associations to objectivity and the scientific method, at least after you stop humming the Andre 3000 song. You might imagine a lab, experiments, and a backdrop that looks eerily sterile. Those thoughts could not be further from the truth of effective testing and prototyping.